HOW TO MAINTAIN a great food blog
Starting a food blog is the easy part. It’s maintaining it and keeping your followers interested that’s the hard part. Well… it can be hard, unless you know how what to do.
1. KEEP YOUR CONTENT ORIGINAL.
Nobody wants accusations of stealing content. So, just don’t do it. If you’re going to take pieces of text from other pages, credit the writer for it. Plus, it’s easier to feel confident in your work when you know it’s all yours.
2. ACCEPT THAT PEOPLE WILL STEAL YOUR WORK.
I know, it really stinks to have your work stolen by someone you’ve never even heard of. But, that’s going to happen no matter what. If you’re worried about not getting credit for your pictures, try pudding a watermark in the corner.
3. WRITE AUTHENTIC POSTS.
Writing interesting posts will be what sets you apart from other blogs. Keep it creative and you’ll keep the interest of your followers.
4. DON’T LET SLOW GROWTH DISCOURAGE YOU.
Don’t expect to get thousands of views your first few months. Don’t even expect a hundred. When you’re first starting out, there’s not much you can do, other than be present on social media and wait patiently, to build a following. Just be patient and your time will come.
5. MAKE IT SUPER EASY TO SHARE YOUR POSTS.
My favorite social media buttons are by Get Social. It’s super easy for people who visit your page to follow you on social media, share your posts and sign up for your news letter. I highly recommend it to anyone looking to build their blog’s social media presence. It’s definitely worth the small monthly fee. I’m only in high school and I can easily pay for it.
6. MAKE IT EASY TO CONTACT YOU AND GIVE FEEDBACK.
It’s good to have an easy way for your visitors to leave comments.
7. MAKE YOUR SITE’S DESIGN EASY TO NAVIGATE.
It’s no fun when a website is a pain to navigate. That’s what I love about the Foodie Pro theme. It’s super easy for viewers to find their way around.
8. HAVE A MAILING LIST AND SEVERAL WAYS TO SUBSCRIBE TO YOUR SITE.
The best way to build a following is if you have a newsletter. In my opinion, the best RSS newsletter (sends emails right after your post) site is Mail Chimp. It’s definitely the most commonly used site… and there’s a reason for that. It’s super easy to use and there’s not much room for error. I love that you can send your recipes at a certain time whenever you post something new.
9. DON’T POST YOUR RECIPE FLOPS.
It took me a while to accept this one. At the beginning, I wanted to post every recipe I created… even the crummy ones. Once I came to my senses, I became more picky about the quality of my recipes. When a recipe didn’t turn out great, I would start over and just accept that my hard work and time went to waste. It does stink some times, but you get used to it after a while and it happens less and less over time.
10. MAINTAIN A STRONG SOCIAL MEDIA PRESENCE.
This doesn’t mean you have to post 24/7 about how great your new recipes are. I found that there are several great automatic post plug-ins that you can use so you don’t have to write a word on social media… and yet, you’ll still be present in your follower’s feed.
11. DON’T EXPECT TO MAKE MONEY.
If you do make money from your blog, it’s not likely that you’ll be able to quit your job and become a full-time food blogger. Your best bet is to find a service that nobody else is covering and charge people for it. For example, Minimalist Baker (my all time favorite blog) has a great service for food photographers.
12. KEEP THE ADS TO THE MINIMUM.
We all hate ads right? So why scare your visitors away with a ton of ads crowding up their screen? It can be a great way to make some extra cash, if your site is popular, but, it’s also too easy to get carried away. Just stick to some sidebar banners. Pop-up ads are by far the worst, so stay away from those.
13. IF YOUR PICTURE STINKS, DON’T POST IT.
Get used to taking quality photos and editing with Adobe Lightroom.
14. POST REGULARLY.
People like punctuality. Don’t skip posting one week because you’re busy. What I did to prevent skipping posts was to do a few extra recipes on weeks when I was free so that I would have something to post on weeks when I was busy.
15. UNDERSTAND SEO.
It’s important to understand how Google searches work when you’re trying to get people to click on your page. Check out this guide to understanding SEO.
Check out these other awesome pages!